AI sales agents for B2B companies selling in Italy

b2n.ai sets up AI sales agents for B2B companies selling in Italy. The agents find the accounts that fit, research each one, write to decision-makers in Italian, and book meetings into your reps' calendars.

Italiano

Italy in numbers

  • 440,000+ decision-makers
  • 520,000+ companies
  • 160,000+ decision-makers in manufacturing & construction

Counts come from the B2B data sources our agents search, plus the public web. Rounded down, October 2026. Decision-makers: owners, founders, C-level, partners, VPs, heads and directors.

How the agents work in Italy

  • In Italian.
  • They prepare a brief for every call: what changed at the account, who to talk to, what to lead with.
  • They start on LinkedIn and with your reps’ calls, and move to email when the buyer says yes.
  • If you choose email-first, it runs within the limits below.

Rules for outreach in Italy

Summary, not legal advice.

  • Email: Marketing email needs the recipient’s prior consent, companies included (Codice Privacy, Arts. 121 and 130). Your existing customers can be emailed about similar products, with an opt-out each time (Art. 130(4)).
  • Calls: Calls by a person are allowed to numbers not on the Registro pubblico delle opposizioni (Art. 130(3-bis)). Automated calls need consent.
  • How outreach runs here: Before the agents start, we agree with you how outreach runs in this market. You're the sender and decide with your own legal advice. A clear sender, an unsubscribe link and an immediate stop stay on in every market.

Calendar and events

  • 15 August (Ferragosto) is a public holiday.
  • Smau Milano, 3–4 November 2026 · WMF – We Make Future, Bologna, 10–12 June 2027.

Industries in Italy (decision-makers)

FAQ

Questions

Can I email Italian companies?
Italy’s privacy code requires prior consent for marketing email, including to companies. Our agents start with LinkedIn and calls, and email once the buyer agrees. Before outreach starts, we agree with you how it runs in Italy.
Do your agents write in Italian?
Yes.
How many decision-makers can you reach in Italy?
Over 440,000, at more than 520,000 companies (October 2026).

b2n.ai

Talk to us.

30 minutes. Tell us what you sell and who you sell to in Italy, and we'll show you what the agents would do.